Below are the courses I am currently teaching:
Get Read: Find Readers and Build Your Author Platform
The next 8-week online course begins in summer 2014. Click here for more information.
Digital Content Strategy, through MediaBistro $385
An effective content strategist is part editor, part marketer, part business analyst. When you understand content strategy, you can build a revenue model that sustains a digital media business. This course will help you define and expand your content business by using audience data to drive creative decisions. You’ll create a strategy that considers brand identity, audience habits, cultural trends, and revenue initiatives. The other students in this course are usually editorial professionals, journalists, and those interested in crafting a strong brand identity for their business. The next 4-week sessions begin on:
- May 13, 2014. Full information and registration here.
- July 8, 2014. Full information and registration here.
Blogging 101: How to Set Up and Effectively Manage a Compelling Blog, through Writer’s Digest University $199
Learn the basics of blogging in this 4-week online course. From how to setup your blog, craft engaging content, and grow a readership, we cover key areas of developing a compelling blog. The next sessions begin on:
Social Media 101, through Writer’s Digest University $199
Learn the basics of social media in this 4-week online course. 2014 sessions to be announced soon. The next session begins on: