Posted on February 18, 2011 by Dan Blank
Registration is now open for my 8 week online course: Build Your Author Platform. The class is nearly full, but I wanted to share some more info as to who this class might be for, in the event you are considering registering, or know of someone who might be right.
This course is for:
- Passionate writers with vision
So much of what I teach is about focusing, researching, defining – and then connecting it to the world, to a real community of people. A bit of uncertainty is absolutely expected for any student – that you may need help honing your brand, understanding how to communicate the value of your work, or identifying the audience who it will best connect with. This course does help clarify a lot about an author’s brand, their work, and their community – and help make it all a reality. But that vision and passion, that is what I hope the writer to come with.
- A writer who wants to connect their work and vision with the world
Someone who is not afraid of technology – you are comfortable with a mouse, and the idea of actually interacting with people online. You need not be an expert by any stretch, but if you want to spend as little time online as possible, it will be harder to engage your audience, which is something I am passionate about. Many writers I know are apprehensive about social media, and unsure of how to use it best. That is absolutely fine, I review the value, and specific steps to get on board. But the writer must have an innate desire to connect with readers.
- A writer looking for a framework for success
The success of a writer is not always a plug-and-play solution – ONE secret button to press. It is about establishing a process to create great work, and connect it with others. That the writer is willing to invest TIME in building their career. This course presents a valuable framework by which to expand your writing career, and to do so with your existing resources.
- A writer who is focused on building a long-term writing career
This course does cover specific tactics to get the word out about your work in the very near term. But overall, it addresses the needs of someone who is committed to their work and their audience for the long haul – that they are interested in building a viable career, not just marketing a single book.
Do you have questions about the course? Check out the course details and registration page. Or, just shoot me an email or give me a call: email@example.com or 973-981-8882.
I am incredibly excited for the course, it is something I have poured my heart into, and am constantly thinking of ways to make it even better. If you think it’s right for you, please don’t delay registering. Registration officially closes on Wednesday February 23, but I may need to close it early if it fills up. I want to keep the class size to a reasonable number, to ensure I can provide as much value as possible to the students.
I also recently announced a bonus to the course: Guest Lectures!
As a bonus to the regular course material, I have arranged for a few guest speakers during the course, including Jane Friedman, Kevin Smokler and Justine Musk. These are super-smart and passionate people on the topic of building your author platform – an incredible resource to have them as a part of this. I hope to add more guest speakers (my ideal is one per week), but these three are confirmed.