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How to Be a Successful Writer: Be a CONNECTOR

You can manifest an entire world. That is the power of a writer, of a creator.

Now, the difference between a “successful” writer, and everyone else who puts pen to paper, is something very simple:


Dan Blank That’s it.

Sure, the quality of the work will determine the scale of the success. Will you have a few fans or a few million fans? Too many writers never share their work. It is born out of inspiration, and dies at the bottom of a desk drawer, or as some file hidden away on a hard drive. It is never shared with spouse, friends, family, or anyone else.

How can a work even have a chance to affect others if it is never shared? How can a writer improve their work if they never see how people react to it?

It used to be, that sharing was REALLY hard, really rare, and really expensive. But not anymore. It’s easy. It’s free. It’s your opportunity to gain or lose.

Sharing is not about marketing. Sharing your work is about allowing it to breathe. To change it from a “thing” (words on paper or screen) – to something that will live, spread, and grow.

Many writers have been confused at this new opportunity, thinking that their role was to create, not to connect. But inherently, being a creator is about connection: to an idea, a place, to knowledge.

Your body of work is not a thing that you put on the shelf. Your body of work is an invisible inspiration that flows through the lives of all you connect with.

Your work – be it a book, article, or some other creation – is NOT what happens when people pick it up. Your work is the EFFECT that happens once they put it down. Your book will eventually be put on a dusty shelf. It will eventually disintegrate in time. It’s just an object. But the ideas you share – how your creation manifests itself in the lives of your readers – THAT is the power of a writer.

This is why music works, why live performance works:

“You and the audience manifest the entire world, an entire set of values, an entire set of possibilities out of thin air.”
– Bruce Springsteen

It is hard to create your body of work. Countless hours of thought, of staring at the blank page or screen. And that is exactly why it deserves the chance to grow – to spread.

Are writers now marketers? I think that is the wrong question.

What I care about is if a writer is a CONNECTOR. Connecting us to ideas, to knowledge, to inspiration. To connect their work to those who can benefit from it. To create something unique, that binds us together.

Do you want your work to spread – to have an EFFECT on the world? It is up to you to make it happen.

973-981-8882 | Twitter: @DanBlank | dan@danblank.com

  • So what keeps writers from sharing Dan. I understand letting too much out before publishing a book, but I find I have so much to write about outside of my book, that I am never short of things to share. Is it fear of rejection, reluctance to get feedback?

    • Hi John! What keeps writers from sharing? So many deep human emotions. It could be the tendency to wait until something is ‘perfect’ – or how many people struggle with their identity as a writer. EG: if you are a husband, father, accountant, little league coach, and Jets fan – friends and colleagues may not make it easy for you to easily share your work, and take on that identity. And of course… many people may not share simply because they are busy. So many small, simple reasons that put such HUGE barriers to our goals!

  • Anonymous

    Oh, thank you for writing this. As a writer who wants to connect with readers, this was very affirming to the path I’ve been deliberately taking the past six months.

  • Jeanne

    Thank you! I love this perspective. As a “new” writer, I have lots to learn. šŸ™‚ Thanks for placing value on writing in a unique way, and for the way you expressed the importance of sharing what I write.

  • Brilliant message, Dan. Valuable for ALL creators in any field – creative, spiritual, social-eco, business. It is up to us to inspire, share, connect and – as you say – make it happen. Thank you for this…would you be interested in sharing in sharing your views on connection and community in a new online magazine I’m founding and co-creating?

    • Thanks! Got your email, I’ll check it out.

  • Dan, it’s very true that our work needs oxygen — to keep on growing and changing and becoming, and to meet the people who want to be part of that process. Otherwise it’s entirely inert on the shelf, in the filing cabinet, relying solely on us for *animation* (and not-existing for others until it’s completed). Sharing bits and pieces makes the whole thing so much more appealing. Thanks for a great post.

    • Love the way you said that! Thanks.

    • Love the way you said that! Thanks.

  • One of my biggest challenges was to beginn connecting. It was difficult because I like being in a place to just think… create. However, I find myself now speaking to those who I would normally speak to – and it changes them and me. It’s been exciting to connect. Thanks for your article.

    • Thank you so much Janice – very cool to hear about your experience!

    • Thank you so much Janice – very cool to hear about your experience!