On Commitment (and the life of a writer)

A decade ago tomorrow, my wife and I got married. And because I view the world through the lens of writers, I want to talk about the value of commitment in the life of writers, and the incredibly hard work that stands behind every successful author.

(Note: I won’t pretend that my experience in marriage somehow represents any universal wisdom on how to have a long-lasting relationship. Your mileage my vary, just as every person and relationship is different.)

But as I reflect on a decade together, I think of the small moments – the small actions I took to try to make my wife’s days better:

  • Changing the water in the cooler just before I go to bed so that my wife has nice cold water when she wakes up in the middle of the night.
  • Buying an extra bag of Milanos so she can be surprised when she finds it hidden away in the back of the cupboard.
  • Finding solutions to problems with our house before I complain to her about it – saving her the drama of it all.

None of these is amazingly romantic or groundbreaking actions. It’s the boring mundane everyday stuff. But I think that adds up. Little surprises. Little solutions. Little habits.

Malcolm Gladwell wrote of the 10,000 hours necessary to master something. And as you can imagine, those 10,000 hours are likely the least glamorous hours one can imagine. Years of doing small things, often getting them wrong, but sticking with it anyway.

And that is how I view the lifestyle of writers: sticking with it through small actions each week. I recently gave this advice to an author asking whether they should either begin writing their next book OR develop their platform with readers:

“Do both. If you spend 3 hours per week writing, and 1 hour per week learning about who your ideal readers are and how to engage them, you are MILES ahead of most other writers.”

Don’t wait for a book launch, don’t wait for a glamorous marketing plan or “the right time.” Just take small actions each week. Focus on the core stuff: writing and readers.

For writers: develop your skills as a communicator; develop relationships; grow your platform in the process. Too many writers I speak with put off some of these things. They feel that since they are SO BUSY writing the book, they can ignore any thought of readers until “they are ready,” and “they have time.”

You will NEVER feel you are ready, and NEVER feel you will have enough time. You will simply box yourself into a corner until a book launch is upon you, and you have no choice but to spam people about your book in order to feel that you are getting the word out.

I’ll end on the advice my dad gave me just before my wedding:

“Dan, the secret to a successful marriage is using these two words often: yes dear.”

Thanks Dad. Oh, and happy 47th anniversary to you and mom at the end of this month.

For writers, I think this advice translates to listening intently to two things:

  1. Your inner voice as a writer. Taking action on those things you feel compelled to create. Actually writing as a lifestyle, a daily habit.
  2. Learning about your readership – the folks you hope will be moved by your work.

Say yes to both of these things. Often.

Both of these actions require a lot of empathy, and listening more than talking. Like any good marriage.
🙂

Thanks.
-Dan

Launching FriendStories

This is part of the Bittersweet Book Launch case study, where Dan Blank and Miranda Beverly-Whittemore share the yearlong process of launching her novel. You can view all posts here.


by Miranda Beverly-Whittemore


This week, I’ve started reaching out to possible contributors to FriendStories. So far, I’m reaching out to women, because this project extends from the friendship of Ev and Mabel, the two young women in Bittersweet whose friendship lies at the heart of the tale. I’m so excited to see what the world is going to do with this tiny little seed of an idea of mine, the notion that every woman had a girlhood friendship that marked her in some profound way, and that other women are interested in reading and thinking about such tales.

The people I’m reaching out to initially are friends, Facebook friends, and members of various listservs I belong to. Not everyone is a writer (although many of them are, because many of my friends are writers), and I hope very much that this project will extend beyond both the writing world and my circle of friends.

I’m reaching out to ten people a day. Why? Because that’s a manageable number for me to handle along with all the other work I need to accomplish in a given workday. Because that way this part of the experience stays pleasurable for me, and I feel I can make a genuine connection with every person I’m asking to help me in this endeavour.

It’s been so thrilling to get such an overwhelmingly positive result already. People have replied with a majority of yesses, and most no’s come from the wonderful news that they are working hard on something else they love. I’ve already gotten two submissions, and man, they’re really really good! This is actually turning into something! I believed that it could, but I didn’t know it would.

If you’re reading this and you’re interested in contributing as well, please visit FriendStories.com for further information. Yes, I’m reaching out to folks I know, but I’m so excited for folks I don’t know to become part of the conversation. Also, today, I opened a Twitter account for the project: @FriendStories1. If you’re on Twitter, please consider following the account! Onward and upward!

 

Booktrailers, Sisbors and Crossbows, Oh My!

This is part of the Bittersweet Book Launch case study, where Dan Blank and Miranda Beverly-Whittemore share the yearlong process of launching her novel. You can view all posts here.


by Miranda Beverly-Whittemore

 

I spent yesterday at Kai’s apartment. I’m lucky to call Kai my neighbor, collaborator, filmmaker extraordinaire, best friend, and, oh yeah, sister [sometimes I call her my sisbor = sis(ter) + (neigh)bor]! This summer we shot a lot of fun footage up at the lake house, to be made into 8 or 9 thirty-second book trailers that can be released in the weeks leading up to Bittersweet’s May publication. I came over to say dumb things like, “um, can it be more…slow at that part?” and she did everything else brilliant and complicated involving Final Cut Pro and a computer.

 

Yes, that is a crossbow over her shoulder. No, a crossbow will not be appearing in any of my book trailers.

 

Most of the day, this was my view. Feeling filled with gratitude and pleasure, peppered by long periods of time in which she clicked buttons and the mouse and “rendered” and edited, and, awestruck, I kept thinking, “My little sister knows about to DO things.”

There was a tornado watch, so naturally, for a break, we went to her roof.

 

I know, probably not the safest idea, but it hadn’t started raining yet and the sky was still bright all around us.

 

Then it started raining in earnest and we decided it was probably best for me to head home. We’d only gotten rough cuts of half of our book trailers, but this is why it’s so great to have my sister: she insisted she’d get them done in the evening, and pushed me out the door. Before that though, it was just the two of us on the roof, admiring the world:

 

Why Partners In the Publishing Process Matter

This is part of the Bittersweet Book Launch case study, where Dan Blank and Miranda Beverly-Whittemore share the yearlong process of launching her novel. You can view all posts here.


I was just reading through Miranda’s last post about the book cover for Bittersweet, and it reminded me of WHY we partner with others as we bring a book to life.

Even for die-hard self-publishers who feel they are 100% going it alone by writing a book and immediately uploading it to Amazon or other services, they too are relying on a partner for publishing, distribution and marketing. Heck, maybe some of these tools tend to be more “silent” partners in that they won’t argue with you, but as an author, you are making a conscious choice as to who helps your book navigate the world. Oh, and who gets a cut of any potential revenue!

The best argument for this comes from John Green in an acceptance speech where he passionately talks about publishing as a collaborative activity:

While a big part of me values independence, I find that more of the magical moments in life are those that are shared. Why? Because it opens up those wonderful moments such as the one Miranda experienced where a publisher creates the book cover of your dreams.

Congrats Miranda!
-Dan

Judging A Book By Its Cover

This is part of the Bittersweet Book Launch case study, where Dan Blank and Miranda Beverly-Whittemore share the yearlong process of launching her novel. You can view all posts here.


by Miranda Beverly-Whittemore

I have writer friends who have very clear ideas about what they want their book covers to look like. But I hardly ever do. This might sound strange to hear, but when I write a whole world to life, I have a very hard time imagining an image that could encompass and point to and expand the world of that book. So in the weeks leading up to getting Bittersweet’s cover from Crown, I spent a lot of time kind of racking my brains about what I wanted the cover to evoke, and coming up with vague terms: mysterious, lurking, scary, beautiful, lush.

Winloch, the summer estate where most of the book takes place, is a primarily wooded, beautiful tract of land right on Lake Champlain, so I imagined a cover would probably incorporate that landscape. But beyond that, I couldn’t see it.

I’ll tell you what I was scared of: a faceless picture of two pretty girls with their feet hanging off a dock. I find it’s easy to slap a cover on any such book that happens to be written by a young-ish woman (I’m still young, right? RIGHT?) and features a young female character, but I was hoping for something, well, more universal. Not because I don’t think women’s fiction is fantastic, but because that’s not what Bittersweet is, and I worried about how easy it is to be slipped into a category simply because of what a book seems, in description, to be.

When it boiled down to it, I wanted a cover that would announce, regardless of my gender, or the main characters’, “This book is big.”

 

And I definitely got it! I couldn’t be more thrilled with how this book looks, even though I never could have dreamed up this look on my own. Still, the instant I saw it, my breath caught and I thought, “that’s it!” It has that certain ineffable something I dreamed my cover would have but couldn’t name.

I love this series in the New York Times that traces book covers through their various drafts. And I’m so in love with Victor LaValle’s paperback cover for The Devil in Silver that it almost makes me drool.

 

What book covers do you love? Why do they speak to you?