Next Book, First Steps = Research

This is part of the Bittersweet Book Launch case study, where Dan Blank and Miranda Beverly-Whittemore share the yearlong process of launching her novel. You can view all posts here.


by Miranda Beverly-Whittemore

The gift I’ve given to myself the last couple of weeks, in the midst of trying to get a lot of other business done for Bitterweet, is to allow my mind to stretch a bit into my next book. A few months back, I thought I had it all figured out, but then realized I needed to go back to the drawing board. Which means the particular first steps of this book are being retraced, as I try to puzzle out how to change the book I thought I was going to write into the book I’m going to write.

Last week I was hard on myself about all this- frustrated when this transition wasn’t feeling as seamless as I wanted to be, when the characters weren’t fully formed (as they had been in the previous incarnation of this idea), when I didn’t know enough about the time period and some of the subject matter I’m writing about. But all that frustration was good, because when I took a step back from it over the weekend, I realized it meant I’m just not ready to write yet.

But I am ready to think.

So I’m stepping back from writing for a bit, and instead am diving into the “research” phase of things. Yes, some of it is formal research– Wikipedia has been an open tab on my desktop for most of today. But I also mean researching the people I’ll be writing about– the inner workings of their minds, their personal histories, their secrets.

Here, on my bulletin board, are some character sheets I worked up:

 

On each character sheet, I’ve included an image or two of what I imagine the characters might look like (since this book has some movie stars in it, I decided it would be fun to cast it like a movie):

And because much of the book hinges on a contested will, I put out an APB on Facebook for someone who knew a bit about California law (where the will is drawn up), and Elizabeth Silver, who shares with me the incomparable Christine Kopprasch as editor at Crown, graciously offered to spend an hour on Skype answering my insane and detailed “what if” questions (it helps that in addition to being a lawyer, she’s a writer, because then the “what if’s” didn’t seem too silly falling from my mouth):

I’m back to feeling good about the book. Sometimes it helps to escape the tyranny of the page for a bit…

 

And Then Comes More Work…

This is part of the Bittersweet Book Launch case study, where Dan Blank and Miranda Beverly-Whittemore share the yearlong process of launching her novel. You can view all posts here.


There has been SO MUCH for Miranda to celebrate recently… just little moments of appreciation that many writers know are rare moments to really cherish.

Miranda and I met again this week via Skype to take stock of everything, and get a clear gameplan for the next couple weeks. At this stage, we are balancing a lot: long term (6 months out) and short term (3 weeks out) and trying to ensure that we focus on key tasks while not being overwhelmed with the laundry list of items that we are ignoring.

Here is us chatting via Skype:

Two things we are finalizing now are:

  1. Email list
  2. FriendStories launch

Miranda’s previous email list has pretty much languished – I don’t think it has been updated or mailed to in years. This is actually something we should have firmly setup 6 months ago, so I actually feel way behind on this.

For FriendStories, Miranda has doing months worth of work on it, including putting up a site, but without an official launch. That comes in January, and she is very busy collecting stories for it. It’s kind of nice to have another sort of launch ahead of the book launch.

All of these things condition us to expect to connect with readers; to constantly consider how we can reach out; and what it means to forge MEANINGFUL connections, and not just relying on promotion.

One other idea I pitched to Miranda, but sadly we will not have time for, is the Bittersweet board game. Oh well…
🙂
-Dan

Photo Shoot!

This is part of the Bittersweet Book Launch case study, where Dan Blank and Miranda Beverly-Whittemore share the yearlong process of launching her novel. You can view all posts here.


by Miranda Beverly-Whittemore

Nothing about being a writer prepares you for the possibility that at some point someone may want to come to your house to take pictures of you so they can put them in a magazine.

And nothing about being a work-from-home-parent (and all the chaos that implies) prepares you for the possibility that at some point someone will want to come to your house, and lest you be mistaken for someone on Hoarders, you’ll have to clean your home for a few days straight.

 

This is what my writing room looked like when I woke up on Tuesday morning. And here’s what it looked like before I went to bed on Tuesday night:

 

So that was a relief (and yay- now I have a clean office!). But Wednesday morning I still had eyebrows to pluck, a shirt to pick out and iron, some makeup to put on, not to mention a Kindergarten tour, and a kid to get to school before the Kindergarten tour (ahhh, the glamorous life of a writer!)

After the tour, I had just enough time to get home and have a cup of tea. And then these guys arrived:

 

That’s Tony, Murray and Kevin, from Poets & Writers. Apologies for the blurry, but I had to think a LOT about appearing to be effortlessly lounging in my always-clean dining room, and I could only snap a few shots before the paparazzi was begging me to Put. Down. The. Phone.

There was strategizing:

 

And posing (I insisted they pose in their roles as “photographer,” “designer,” and “editor,” since I was playing the part of “writer”):

 

Pretty cute, huh?

488 pictures, four locations, and two hours later, they packed up their gear and were off. Keep your eyes peeled for the March/April issue of Poets & Writers!

The First Giveaway, and Marketing Plans Coming Together

This is part of the Bittersweet Book Launch case study, where Dan Blank and Miranda Beverly-Whittemore share the yearlong process of launching her novel. You can view all posts here.


So on my other blog, I detailed how things are coming along with planning the book launch. I focused on the emotions of such a process – the high highs, the low lows – and outlined how many balls are up in the air right now.

When meeting with Miranda’s publisher last week, we learned of the first real giveaway for the book on Goodreads. Amazingly – 438 people have entered to win one of 20 copies that they are giving away, so cool to see this:

It begins…
🙂
-Dan

Organize Organize Organize

This is part of the Bittersweet Book Launch case study, where Dan Blank and Miranda Beverly-Whittemore share the yearlong process of launching her novel. You can view all posts here.


by Miranda Beverly-Whittemore

The last four weeks have been a swirl as we’ve hit the six month mark and the publicity and marketing machines have started turning. In the last month, I had a media luncheon to attend, and thank you notes to write to all those who attended; I had a Bookseller letter to write, and handwritten notes to add in for the booksellers I met on my last two book tours. On top of that, I’ve had meetings with my publicist and the Crown marketing team, and I’ve been trying to get the idea for my next book into shape, because I’d love to be able to start working on it soon. Then there’s articles to brainstorm and pitch, my book trailers to get into shape, and FriendStories needs a lot of polishing and a ton of outreach for contributors as we look toward a 2014 launch. Now that my new website is up, it needs to be revised, and I am trying to stay active on social media, which also means building a Facebook page, and my Amazon author page. And I’ve got to reboot my newsletter, which involves signing up for a newsletter service, culling my newsletter subscribers from the last time I sent it (in 2010, I think), figuring out which addresses are now defunct, and making decisions about its content and frequency.

Not to mention that we are smack dab in the middle of the holidays, and that, for us, the holidays include a certain small someone’s birthday.

In a word, I’m overwhelmed.

By good fortune, and good work, and a good many deadlines.

I realized that my “scribbling notes in a notebook” method of note-taking wasn’t exactly going to cut it anymore. To be fair, I was a devoted Things user for a while, but I’d let that slide. And since I didn’t love that it doesn’t interface with a calendar, I decided to do some research, and ended up with 2Do. I spent yesterday just putting things in it off the top of my head, and ended up with 84 tasks. 84!!! Yes, it can seem overwhelming to look at what I have to accomplish as a number, but since I feel like I’ve been carrying all that around inside my skull, it is a real relief to download them somewhere.

And though I’d love to write more, I have 84 things to accomplish…