“How do you get a book to continue to sell? You continue to talk about it.” My Interview with Jessica Lahey

Jessica LaheyIn today’s episode, New York Times bestselling author Jessica Lahey takes us behind the scenes to how she promotes a book. She gets into the details about the hundreds of letters she sends out; the importance of gift-giving and thank you notes; why she hired a publicist; the surprising answer she gave to a “massive philanthropist” when he asked how he can support her work; and so much more! What permeates through every aspect of her methodology is generosity and the personal touch.

You can listen to the podcast by clicking ‘play’ below, or in the following places:

You can watch our conversation here:

You can find Jessica in the following places:
jessicalahey.com
Her books: The Addiction Inoculation and The Gift of Failure
Her podcast: #amwriting
Twitter: @jesslahey
Facebook
Instagram: @teacherlahey

You can find our first interview from August 2019 here.

And in our interview, she referenced this series of posts about the launch of her first book: part 1, part 2, and part 3.

Would You Take This Creative Risk? (podcast)

Dan BlankWould you take this risk? Let’s say you write you very first novel and get a book deal with a major publisher — it’s your dream come true. Then, you come up with an idea to self-publish a free prequel short story to that book, six months before the novel is released. Your publisher is nervous about the idea and pushes back. Would you proceed with publishing that prequel story? In today’s episode I share reflections on creativity and risk that are inspired by my conversation with Livia Blackburne.

You can listen to the podcast by clicking ‘play’ below, or in the following places:

Or you can watch here:

From a PhD in Cognitive Neuroscience to NYT Bestselling Author. The Creative Shift of Livia Blackburne

Livia BlackburneLivia Blackburne studied biochemical sciences at Harvard, and then went on to earn her PhD in cognitive neuroscience from MIT. What did she do next? She gave up that career to become a New York Times Bestselling author pursue writing full-time. In our interview, share shares her journey to becoming a writer, and the unusual marketing tactic she used just before the launch of her first novel.

You can listen to the podcast by clicking ‘play’ below, or in the following places:

You can watch our conversation here:

You can find Livia in the following places:
liviablackburne.com
@lkblackburne
@lkblackburne
Facebook

Every Reader Counts (podcast)

Writers and creators tend to feel pressure to get followers, subscribers, reviews, make bestseller lists, and win awards. In the process, this can reduce the concept of engaging with readers to a simple number. It’s not uncommon for me to hear someone say: “I only have 100 followers.” But I want to emphasize this: Every reader counts. If you want your career as a writer to grow, spend more time focused on the people who are engaging with you and what you create.

You can listen to the podcast by clicking ‘play’ below, or in the following places:

Or you can watch the episode here:

“When the book came out, I left my job.” The Creative Shift of Author Nicole Blades

Nicole BladesMoments like this are why this podcast exists: “When the book came out, I left my job, and went freelance. That was my last job-job.” Today, author Nicole Blades shares her initial inspiration to become a writer, how she navigated other careers until she found her path into writing, and how she got a book deal. She also takes us behind the scenes of her amazing social media videos.

You can listen to the podcast by clicking ‘play’ below, or in the following places:

You can watch our conversation here:

You can find Nicole in the following places:
TikTok: @just_blades
nicoleblades.com
Twitter: @NicoleBlades
Instagram: @nicole_blades
Facebook