To engage readers: be consistent & delight them (podcast)

Today I want to discuss two strategies for effectively marketing your writing that may seem to conflict with each other. Yet, both are essential. Here they are: #1 Consistency Matters. #2 Delight and Surprise Your Audience.

You can listen to the podcast by clicking ‘play’ below, or in the following places:

You can watch the episode here:

4 critical steps to growing your audience (podcast)

Today I want to talk about how to reach your goals as a writer. That may be book sales, or book reviews, or appearances, or getting essays published, or developing a following, or so much else. I will cover four key areas from a marketing perspective:

1. Proximity Matters
2. Focus on Conversion
3. Understand The Marketing Funnel
4. Double Down

You can listen to the podcast by clicking ‘play’ below, or in the following places:

You can watch the episode here:

“I’m so happy to be writing, I feel like this is where I was meant to end up,” with Corie Adjmi

Growing up, Corie Adjmi was always experimenting with creativity, but grew up in a house full of athletes: “In the bookcase in my house, there were very few books, but a lot of trophies. But they always gave me the opportunity to take classes.” That support translated into a life of dance, art, and then… writing. In this conversation, Corie shares her journey to her life as an author. Plus, how she describes her ethos for her book launch: “This is fun! How can I be creative in showing people my book, and sharing what’s inside, and what kind of great conversations can we have? And it has been amazing, a really busy two years.”

You can listen to the podcast by clicking ‘play’ below, or in the following places:

You can watch the episode here:

You can find Corie in the following places:
corieadjmi.com
Her books:
Life and Other Shortcomings
The Marriage Box
Instagram: @corieadjmi
Twitter: @corieadjmi

Create a Sharing System (Podcast)

Many writers and artists who consider how others will find their work look to the common channels: social media, email newsletters, and the like. But right away, they are confronted with challenges: “Um what do I share? And how often do I have to do that? And why will anyone care? And… shouldn’t I be just writing my next book instead of worrying about all this?” So today I want to talk about the value of developing a system for how you share. Does “system” sound icky? Like a thing that will trap you? It isn’t. It will set you and your creativity free. 

You can listen to the podcast by clicking ‘play’ below, or in the following places:

You can watch the episode here:

“I don’t create great work if I’m trying to figure out what trends to follow.” My interview with Mary Laura Philpott

Mary Laura PhilpottI’m so excited to welcome author Mary Laura Philpott onto the podcast. We discuss how she developed her career as a writer, transitioned from a traditional job office job to freelance work, and how she got her first big bylines in major publications. She tells the amazing story of how a sharing on social media lead to her first book deal, and how she got her agent. We also discuss her new book, Bomb Shelter: Love, Time, and Other Explosives.

You can listen to the podcast by clicking ‘play’ below, or in the following places:

You can watch the episode here:

You can find Mary Laura Philpott in the following places:
marylauraphilpott.com
Her new book: Bomb Shelter
Instagram: @marylauraphilpott
Twitter: @MaryLauraPh