The Calm Before Publication Date

This is part of the Bittersweet Book Launch case study, where Dan Blank and Miranda Beverly-Whittemore share the yearlong process of launching her novel. You can view all posts here.

It is funny how for both Miranda and I, now that we are firmly in the “book launch” period, it has felt less natural to update this blog!

I suppose that could be because with a year’s worth of preparation, things sort of “happen” now. There is a LOT of behind the scenes chatter about book reviews and placement that has been confirmed, but I am never sure what can be shared publicly, and when.

Miranda and I had lunch earlier in the week, and stopped to get a shot of ourselves afterwards. I couldn’t quite get the exposure right, so you will have to blend these two images in your mind:

I think that once publication date arrives, (um, REALLY SOON!), we will be able to reflect more on what has worked best in this process.