What is the value of having social media followers? (podcast)

In recent episodes of this podcast, I’ve encouraged you to stop thinking about social media as being just about growing how many followers you have. But today I want to talk about the opposite: why having followers on social media can matter to your goals as a writer. The context I’m talking about here is why could it possibly matter that you have 100, or 1,000, or 10,000 followers on a specific social media channel? What is the actual value in doing so, beyond just “big numbers are impressive?”

You can listen to the podcast by clicking ‘play’ below, or in the following places:

You can watch the episode here: